Graphic Videos are another type of explainer video that can be used to promote your business product or service. While motion graphics describe moving or animated graphic design, the animation is an umbrella term for the whole field of moving imagery, including everything from cartoons to claymation. Graphic Videos can illustrate complex ideas visually. Some ideas especially big, are hard to explain with words or still images. A few seconds of motion graphics can clear everything up perfectly. 

The visual style of Graphic Videos appeals to a wide range of viewers. motion graphics can use that cute and fun style and apply it to more mature topics. No matter what industry you’re in, the motion graphics look can make your message more engaging and entertaining. It is ideal for corporate companies to explain a complex product or service to the audience. Such videos combine graphics with sound and motion to present the idea most effectively. Using Graphic Videos is a pretty important thing for every business that likes to stand out from the crowd and beat the competition. Let’s walk through what are the benefits of using motion graphics design as it:

Driving User Attention

Statistics prove that 65% of viewers watch at least 3/4 of videos. With Graphic Videos, you can boast of having the attention of your audience on a platter of gold. 

Creating Memorable UX

Approximately 90% of all the information transmitted to the brain is visual. All of these means that your target audience will pay attention to your content at the moment you employ motion and make your UX far more memorable.

Interactive & Intuitive UI

It is noteworthy that motion graphics have more strength to reach than other materials on social media. Graphic Videos, therefore, gives you a chance at creating more interactive, customer-oriented, and intuitive UI.

Produces Coherence in Brand Identity

With graphic videos, you have the opportunity to incorporate your brand identity into the content in a coherent manner using different methods.

Spices Up the Normal Boring Phenomena

With graphic design, there are higher chances that the audience will enjoy your content, and as such, want to identify with your brand, or intend to use your product. More of this will do some good for your product UX.

Drives Higher Retention & Engagement Rates

Once your graphic videos bring your audience to a place where their emotions are stimulated, and they can be engaged, they will surely remember your brand and product the next time they see your content.

Higher Chances of Going Viral

The better part is that while some videos cannot be watched on all kinds of devices, graphic videos can fit any model of any gadget, making it easy to be shared with all and sundry. This gives you a better platform to register your presence and reach your target audience as quickly as possible.

Costs less while being more effective than video

The creation of a nice motion design costs less and requires less time while the return from such video can be so overwhelming.

So, if you’re ready to start using graphic video or want to know more about how to do it correctly, do get in touch with our team. We pride ourselves on close and collaborative client relationships. We want you to feel involved in the design process and receive exactly the work you’ve been seeking.